“Snow Business like the Wine Business!”
Tuesday, December 22nd, 2009
We have just returned from a mad pre-Christmas Wine trip by car to the UK to visit the necessary “rellys” and friends, exchange pressies and deliver festive bottles of Vilmart champagne to all our
nearest and dearest. I suppose one of the teensy downsides of becoming the sole representative of a chic, exclusive artisan and award winning grower Champagne house, is that everyone expects to be given a bottle of the magic fizz at Christmas time! Not that we are complaining – we know how much pleasure a sip of sensational Coeur de Cuvée can bring!
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Oh, gosh is that a hideously, schmaltzy, yuck way of introducing what we are up to over the festive period with Christmas? Sorry, folks, that’s me!! Bit on a wave of excitement here at FineWineWorks with our recent activities with our very own Vilmart champagne. Firstly, we’ve brought in a supremely experienced “Marketing Marvel” in the form of John Burke – a trusted friend, a graduate of all 3 levels of our WSET® Wine Courses with FWW (so he’s really seen us in action with a corkscrew), and coincidentally an amazingly experienced Marketing Consultant with a background history of working with some of the real big guns in the industry.